Your Actions Define You

I once heard a famous speaker proclaim these words, "Your actions define who you are". I believe those words as the truth. You've heard it said before..."actions speak louder than words", "It's not what you say, it's what you do", "Talk is Cheap", "Walk the walk, don't talk the talk"....etc.

Well, there is a lot of truth to all of this. At any point of our life you could probably pin point a time when you said this, or you said that....and didn't follow it up with action (I know that I have). Words without action is just lip service...and to coin the Seinfeld expression.."yadda yadda yadda"

Anthony Robbins in his book, 'Awaken the Giant Within', goes into detail about what it means to have action in what you do.

"The most powerful way to shape our lives is to get ourselves to take action. The difference in the results that people produce comes down to what they've done differently from others in the same situations. Different actions produce different results. Why? Because any action is a cause set in motion, and its effect builds on past effects to move us in a definite direction. Every direction leads to an ultimate destination: our destiny."

And here is the key to what Anthony Robbins is getting at....

"In essence, if we want to direct our lives, we must take control of our consistent actions. It's not what we do once in a while that shapes our lives, but what we do consistently"

I received wise counsel from a leader in another direct marketing company. Her advice for success in business was simple. In fact, it was only two words.

"Consistency, and Persistency"

We all must be consistent in what we are doing in order to achieve true success. Don't quit...stay in the race. Think of it as a marathon and not a sprint. You need to stay consistent and build upon that consistency. Start forming positive habits, work your business EVERY DAY. Build the courage the talk to at least ONE person every day about your business.

Also, it's important to stay persistent in what you are doing. You are going to get rejected. It's a fact of life. What do you do with the people who "aren't interested"? My old sales manager from Wisconsin would always say, "No doesn't mean no. It just means NOT YET". In this business the key to persistency is "Polite Persistent". Don't chase people. When a person asks for information don't unleash the fire hose and blow them away with so much technical stuff that you literally blow them away!" However, follow up with people. Keep a "drip list" of people who initially said "I'm not interested" and follow up quarterly.

Consistency and persistency are both actions that will define you. Go out and make it happen!